Marketing/Experiential Marketing Specialist (m, f, d)
Porsche São Paulo
Marketing/Experiential Marketing Specialist (m, f, d) Code number:
- J000017384 Entry level: Professionals Location: Sao Paulo Organization: Porsche Brasil Tasks Tasks Tasks Tasks National Experiential Marketing Activities
- Execute Porsche Brazil (PBR) events on time, within budget, and in accordance with brand guidelines.- Develop KPIs and post-event reports to evaluate performance and impact.- Maximize data capture opportunities at events to support marketing intelligence.- Propose innovative ideas and new formats to enhance experiential marketing efforts.- Support the creation of communication content for internal and external channels (e.g., social media).- Manage event planning processes, coordinating with vendors and suppliers to ensure all necessary resources are in place for successful execution.Dealer Network Support- Assist in the implementation of national and local dealer launch events.- Monitor and support dealer marketing activities to ensure alignment with Porsche brand guidelines.- Collaborate with the dealer network to identify high-impact local events that increase brand visibility and generate qualified leads.- Ensure proper documentation and KPI tracking for all dealer-led marketing events.Customer Group Engagement- Plan and execute joint event initiatives with Porsche Customer Groups and Porsche Club Brazil, ensuring brand consistency and delivering premium customer experiences.Marketing Fleet Management- Support the management of the marketing and PR vehicle fleet, ensuring all cars are in optimal condition for use.- Maintain the fleet management system to maximize vehicle utilization.- Coordinate vehicle maintenance and repairs with the workshop.- Plan and manage transportation logistics for event vehicles, ensuring timely and safe delivery.- Oversee documentation processes, ensuring all required forms are signed before vehicles leave the premises.
- Advanced knowledge of MS Office (Excel, PowerPoint, Word);
- Strong organizational skills and ability to manage multiple projects simultaneously, often under pressure and with tight deadlines;
- Flexibility to quickly adapt to changes in logistics, supplier availability, or shifting priorities;
- Excellent communication and interpersonal skills, with the ability to build solid relationships with stakeholders, including high-level brand representatives and VIP guests during events;
- Self-motivated, proactive, and solution-oriented;
- Team oriented working attitude and intercultural understanding.
Apply now at: https://porschebrasil.gupy.io/jobs/9572682
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