Marketing Executive
São Paulo | internationalcareers-tenerity.icims.com |
Overview:
This is a fantastic opportunity for a super-creative and passionate Digital Product & Marketing Specialist to be a key member of our multicultural team. You will be working alongside other like-minded people, to brainstorm, develop and implement testing strategies/marketing plans for our ecommerce and e-travel strong brand partners.
You will manage the execution of the Product and Marketing strategy in the Brazil market, covering all different areas, such as Product Marketing, Merchandizing and Retention. We love cross-team-working, so you will work together with many different teams.
We make digital experiences real for our clients and deliver loyalty solutions that create a connection between business, service and technology to drive brand enthusiasm. We like to play with the latest technology, and provide our clients with compelling technology, services and features that earn their customers' loyalty every day.
Responsibilities:
• Responsible for online marketing strategies and campaigns for Brazil
• Execute A/B and Multivariate tests with the view to maximise customer engagement and retention
• Manage / coordinate measurable digital marketing campaigns (for Product, Merchandizing and Retention)
• Closely monitor trends in key performance metrics such as Churn, engagement and campaign performance and take actions to address performances’ issues
• Work closely with key stakeholders to implement tests and campaigns
• Work with Account Management team to optimize client performance and profitability
• Update and maintain websites through CMS editing
• Modify and improve mailings through the Customer Data & Experience Platform
• Manage, monitor and negotiate commercial terms with all key Brazil advertisers (CPA and tenancy deals)
• Leverage all partner marketing assets available to secure commission increases during key campaigns (CPA and tenancy deals)
• Increase members engagement, product usage and retention
• Deliver post-campaign analysis to advertisers & partners
• Ensuring Webloyalty is offering market leading promotions
• Offering first class support to a large and diverse portfolio of advertiser clients
• Analysing data to monitor performance and trends
• Presenting data back to key partners to advise how best to achieve their objectives
• Campaign booking, management and optimisation
• Developing further relationships with affiliate network, agency and advertiser partners for BR
Qualifications:
About you …
• Fluent in Portuguese (Brazilian) & English.
• Relevant online / Ecommerce Marketing experience within a B2B or B2C environment
• Ability to work independently on projects as well as a being a strong team player
• Accuracy and a strong eye for detail
• An enthusiastic and friendly communicator, both virtually and in person!
• Determination to achieve results
• A self-motivated, eager to learn and pro-active nature
• Experience of or an interest in negotiation/sales
• Well organised with the ability to prioritise workload and work to deadlines
• Happy to take ownership of a big and diverse portfolio of clients
• Adaptable to last-minute change and/or limited time tasks
• A team player – happy to help out with additional projects when needed
• Flexibility to adapt to a growing business
• Excellent organizational, analytical and communication skills
• Proficient in Excel, Word, Powerpoint. Experience of Jira and GA4 would be an advantage
About us:
In Brazil we have a small team operation from São Paulo and our clients are in diverse industries. We pride ourselves to have over 20 e-commerce business in our portfolio with the Compra e Volta solution.
A key client is Netshoes one of the Top 5 e-commerce brands in Brazil with over 1,500,000 transactions per month!
This is a fantastic opportunity for a super-creative and passionate Digital Product & Marketing Specialist to be a key member of our multicultural team. You will be working alongside other like-minded people, to brainstorm, develop and implement testing strategies/marketing plans for our ecommerce and e-travel strong brand partners.
You will manage the execution of the Product and Marketing strategy in the Brazil market, covering all different areas, such as Product Marketing, Merchandizing and Retention. We love cross-team-working, so you will work together with many different teams.
We make digital experiences real for our clients and deliver loyalty solutions that create a connection between business, service and technology to drive brand enthusiasm. We like to play with the latest technology, and provide our clients with compelling technology, services and features that earn their customers' loyalty every day.
Responsibilities:
• Responsible for online marketing strategies and campaigns for Brazil
• Execute A/B and Multivariate tests with the view to maximise customer engagement and retention
• Manage / coordinate measurable digital marketing campaigns (for Product, Merchandizing and Retention)
• Closely monitor trends in key performance metrics such as Churn, engagement and campaign performance and take actions to address performances’ issues
• Work closely with key stakeholders to implement tests and campaigns
• Work with Account Management team to optimize client performance and profitability
• Update and maintain websites through CMS editing
• Modify and improve mailings through the Customer Data & Experience Platform
• Manage, monitor and negotiate commercial terms with all key Brazil advertisers (CPA and tenancy deals)
• Leverage all partner marketing assets available to secure commission increases during key campaigns (CPA and tenancy deals)
• Increase members engagement, product usage and retention
• Deliver post-campaign analysis to advertisers & partners
• Ensuring Webloyalty is offering market leading promotions
• Offering first class support to a large and diverse portfolio of advertiser clients
• Analysing data to monitor performance and trends
• Presenting data back to key partners to advise how best to achieve their objectives
• Campaign booking, management and optimisation
• Developing further relationships with affiliate network, agency and advertiser partners for BR
Qualifications:
About you …
• Fluent in Portuguese (Brazilian) & English.
• Relevant online / Ecommerce Marketing experience within a B2B or B2C environment
• Ability to work independently on projects as well as a being a strong team player
• Accuracy and a strong eye for detail
• An enthusiastic and friendly communicator, both virtually and in person!
• Determination to achieve results
• A self-motivated, eager to learn and pro-active nature
• Experience of or an interest in negotiation/sales
• Well organised with the ability to prioritise workload and work to deadlines
• Happy to take ownership of a big and diverse portfolio of clients
• Adaptable to last-minute change and/or limited time tasks
• A team player – happy to help out with additional projects when needed
• Flexibility to adapt to a growing business
• Excellent organizational, analytical and communication skills
• Proficient in Excel, Word, Powerpoint. Experience of Jira and GA4 would be an advantage
About us:
In Brazil we have a small team operation from São Paulo and our clients are in diverse industries. We pride ourselves to have over 20 e-commerce business in our portfolio with the Compra e Volta solution.
A key client is Netshoes one of the Top 5 e-commerce brands in Brazil with over 1,500,000 transactions per month!
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