ESPECIALISTA DE Marketing (PRODUCT MARKETING)
Descrição:
Stellantis is a leading global automaker and mobility provider that offers clean, connected, affordable and safe mobility solutions. Our Company’s strength lies in the breadth of our iconic brand portfolio, the diversity and passion of our people, and our deep roots in the communities in which we operate.Our ambitious electrification and software strategies and the creation of an innovative ecosystem of strategic, game-changing partnerships are driving our transformation to a sustainable mobility tech company.
The driving force behind us is the diverse and talented group of men and women around the world who bring their passion and experience to their work every day. And while we are a truly global organization, we remain deeply rooted in the communities in which we operate and where our colleagues live and work.
With industrial operations in nearly 30 countries, Stellantis could consistently exceed the evolving needs and expectations of consumers in more than 130 markets, while creating superior value for all stakeholders.
Key Responsibilities
PRODUCT:
PRODUCT PERFORMANCE
GCR
MARKET SHARE
VERSIONS MIX
CHANNEL MIX
NPS SALES & AFTERSALES
PRODUCT DEVELOPMENT
CUSTOMER CENTRIC PRODUCT CONCEPTION
PRODUCT LAUNCH READINESS COORDINATOR
PRODUCT CHANGES ACTIONS (MY/MCA/ETC.)
PRODUCT VOP STRATEGY
ACCESORY DEFINITION
MANAGE PRODUCT COMPLEXITY
COMMERCIAL
BENCH DEFINITION AND FOLLOW UP
PRICING STRATEGY
PRODUCT POS DEVELOPMENT
MARKETING:
PRODUCT PERFORMANCE
GCR
MARKET SHARE
VERSIONS MIX
CHANNEL MIX
NPS SALES & AFTERSALES
PRODUCT DEVELOPMENT
CAR CLINICS / NEW CAR BUYERS WAVES
PRODUCT BRIEF CREATION FOR BMC
PRODUCT COMMUNICATION (WEBSITE, CAMPAIGN)
PRODUCT LAUNCH PRESENTATION
PRODUCT CATALOG
PRODUCT PRESS RELEASES ALIGNMENT
COMMERCIAL
PRODUCT LETTER CREATION (DVE) WHEN CHANGES
SPECIAL OFFERS COMMERCIAL ALIGNMENT
SPECIAL OFFERS CAMPAING COMMUNICATION
Requisitos:
Graduated in Business, Marketing, Advertising or related field. MBA/Post Graduation is desirable;English professional proficiency, with Spanish and Mandarin considered a differential;
Ability to analyze and criticize, transversal view of all touchpoint areas, as well as communication and interpersonal skills;Must be meticulous, know how to manage projects and have knowledge of sales.
Benefícios: No benefit specified